Russia’s Doomsday hysteria cashes out on survival kits and trips to hell

Doomsday Hysteria has gripped Russia and some of its neighbors. Travel agencies are selling tours to either Heaven or Hell and people are stocking up on food and fuel. Officials are publicly denying the Apocalypse, hoping to calm the hype. Those awaiting Doomsday have three weeks to finish their preparations before the date of the much publicized apocalypse allegedly predicted by Mayan calendar, which is going to happen on December 21, 2012. Thousands of people across Russia keep stocking up their back rooms and balconies with food, fuel and other supplies they might need when disaster strikes. Some are even moving outside of cities because of the widely spread rumors that cities would be impossible to survive in after an apocalypse on Earth. According to one of the most popular scenarios, on December 21 the sun is going to line up with the center of our Milky Way galaxy which will cause an entire blackout on Earth and a wave of different natural disasters.

Doomsday merchandize offered in Russia and Ukraine includes survival kits. In the Siberian city of Tomsk such items for “meeting the end of the world” include ID cards, notepads, canned fish, a bottle of vodka, rope, a piece of soap, among other items. The packages are said to be popular among customers, more than 1,000 kits have been already sold, the company says. Ukrainian entrepreneurs also offer a version of a doomsday kit. Just like Tomsk package, the Ukrainian one also includes alcohol: champagne for ladies and vodka for gentlemen. The rest of the kit consist of jack-knife, two-minute noodles, shampoo, soap, rope, matches and condoms. An apocalypse kit is not the only way for the entrepreneurial minded to cash in on the end of the world hype. One Ukrainian enterprise is selling tours to heaven and hell for December 21 promising full return of money in case of “not getting to heaven or hell.”

A trip to heaven would cost about $15, while trip to the underworld is more expensive at around $18. The agency explains difference in price by saying that Hell should be more fun. While Ukrainian trips are even said by the firm behind to be just for fun, some individuals in the Russian city of Nizhny Novgorod offered far more expensive doomsday fair – one being a salvation trip in an arc. An internet ad offered seats in the arc for just 80,000-150,000 rubles, which is approximately $2,600-5,000. Bars and nightclubs are getting ready for apocalypse day in their own way announcing theme parties and inventing special cocktails like “Total Recall” – an extremely alcoholic drink that makes you “recall your entire life.” But doomsday hysteria isn’t isolated to just the former soviet Republic. In France authorities had to ban access to a mountain that doomsday theorists believe will be the only safe spot during the apocalypse on December 21.

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